university websites what people want vs what is posted

university websites what people want vs what is posted

University websites serve as the virtual front door to the university, providing prospective students, current students, faculty, staff, and the general public with information about the university’s academic programs, research, events, admissions, and other important topics. However, there is often a disconnect between what people want to see on university websites and what is actually posted.

One of the key things that people want to see on university websites is clear, concise information about the university’s academic programs and research initiatives. This includes detailed information about each program, including course descriptions, requirements, and faculty. Prospective students also want to see information about tuition, financial aid, and scholarships, as well as campus life, student organizations, and housing options.

Another important aspect of university websites is accessibility. People expect university websites to be easy to navigate, with clear links to key information and a responsive design that works well on any device. People also expect websites to load quickly and be free of technical glitches, as well as accessible to people with disabilities.

In contrast to what people want, many university websites are cluttered and difficult to navigate, with outdated information and broken links. Many websites are also designed with an academic focus, rather than a student-centered focus, making it difficult for prospective students to find the information they need.

Another common issue is the lack of interaction on university websites. While many universities have social media accounts, they often do not integrate these accounts into their website. This means that people cannot easily share information, ask questions, or engage with the university community.

In conclusion, there is a clear disconnect between what people want to see on university websites and what is actually posted. People want clear, concise information about academic programs, research, and student life, as well as a website that is easy to navigate and accessible to everyone. To be successful, universities must focus on delivering a user-centered experience and making sure their website meets the needs and expectations of their target audience.